(Now partnering with)
If you sell to brands and agencies, we want to talk
These are the ten categories we're signing partners in right now, in the order we think we can help most. The ones near the top are where we've already done it.
- 01
Global events and conferences
We sell sponsorships, delegations and India editions to Indian brands and agencies.
A B2B marketing platform signed enterprise clients for its marquee events.
Show interest as events & conferences - 02
Ad tech: programmatic, CTV, measurement
Introductions to the agencies and brands where the media budgets sit.
A listed programmatic platform found its way into the agency ecosystem.
Show interest as ad tech - 03
Creator commerce and influencer platforms
An enterprise brand pipeline, and empanelment with the brands that matter.
USD 10M pipeline built for one creator commerce platform.
Show interest as creator commerce - 04
Mobile app growth and performance
Agency and brand accounts for user acquisition.
USD 1M MRR pipeline in three months for an app performance company.
Show interest as app growth - 05
Global publishers and media owners
Indian advertiser revenue for global publishers, and global advertisers for Indian ones.
We know the buyers here. We're looking for our first partner in this category.
Show interest as publishers - 06
Martech and marketing SaaS
Meetings with CMOs, CDOs and agency tech leads: CDP, CRM, automation, analytics.
We know the buyers here. We're looking for our first partner in this category.
Show interest as martech & saas - 07
AI marketing and content tools
Pilots with the brands and agencies already testing AI.
We know the buyers here. We're looking for our first partner in this category.
Show interest as ai marketing tools - 08
Retail and commerce media
Brand and agency buyers for commerce ad inventory.
We know the buyers here. We're looking for our first partner in this category.
Show interest as commerce media - 09
Sports, entertainment and branded IP
Brand sponsorships and partnerships for properties people already love.
Consumer campaigns for Prime Video and Warner Music.
Show interest as sports & ip - 10
B2B SaaS for enterprise sales and CX
Introductions to enterprise sales, CX and BFSI leaders.
B2B lead programmes for banks and insurers in the US and GCC.
Show interest as b2b saas
(A good fit)
We work best when…
- Your product is live and has paying customers in at least one market.
- You sell to brands, agencies, or enterprise marketing, sales or CX teams.
- One enterprise client is worth a lot to you: your annual contracts are large enough that it matters.
- A decision-maker can commit to a programme of a few months, not a few calls.
- You can serve Indian customers: billing, support hours, compliance.
(Not for us)
We'll say no to…
- Pre-launch products.
- Consumer apps looking only for installs.
- Revenue share with no fixed fee.
- Categories where we already represent a direct competitor, unless both of you agree.
Saying no early saves both of us a quarter.
(How we charge)
You pay for doors opened, not for promises
Fixed programme fee, a fee when a client signs, and a share of revenue for a set period. You pay for doors opened, not for promises.
- (01)
Programme fee
Account mapping and an agreed number of qualified meetings.
Upfront, or in two instalments
- (02)
Success fee
Each enterprise client that signs or empanels you.
On signature or empanelment
- (03)
Revenue share
A percentage of revenue from accounts we introduced, for a fixed period.
Monthly, after you are paid
The numbers depend on the category and the market. We'll share them on the first call.
Bring us in
We're few people in many markets, so we share the upside with those who open doors for us.
Referral partner
Consultants, former CXOs, advisors, investors
Refer a platform or company that signs with us.
Market connector
Senior networkers in India, the GCC, Indonesia, the UK and the US
Open doors to buyers in their market.
Agency partner
Agencies in India, the GCC and Southeast Asia
Co-sell or white-label enterprise access for their clients.
Platform partner
Ad tech, martech and SaaS tools we recommend
Offer their product to our network. Always disclosed to buyers.
Event and media partner
Conferences, publishers, communities
Co-host roundtables and cross-promote content.
(The ground rules)
- Register a referral through the Show interest form before any introduction. That is what protects it.
- A registered referral stays yours for six months.
- Payouts happen after the client pays us.
- We never work with competing clients in the same category without both agreeing.
Ready to grow in India?
Tell us what you sell and who buys it. If we can open the doors, a founder will say so on the first call.