(Free tools)
Size a budget before you spend it.
Put in a budget and your own assumptions to see what a campaign could look like, and what it must achieve to pay for itself. No sign-up, and nothing you type leaves your browser.
Budget and return calculator
What that works out to
Impressions
5,00,000
Clicks
7,500
Conversions
150
Cost per click
₹6.67
Cost per conversion
₹333.33
Revenue
₹2,25,000
Return on spend
4.5x
At a 40% margin, this budget pays for itself at 84 conversions, which means each one can cost up to ₹600 before you lose money.
These are "what if" figures worked out only from the numbers you entered. They are not a forecast, and we make no promise of results.
Turn the numbers into a plan.
Create a free account and we will suggest a starting plan from your goal and budget.